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For over 20 years, Reads Coffee have been roasting speciality coffee beans from the heart of North Devon. Owners, Giles and Charlotte started out by roasting small batches of the highest quality, single origin beans they could find. Word soon spread about their exquisite brews and they are now supplying businesses and individual coffee enthusiasts throughout the UK.
To showcase the superior quality of Reads Coffee we needed to create a distinctive and elegant platform which would engage viewers and offer an intuitive browsing and shopping experience. This was realised using a clear and crisp layout and strong product images to entice the user’s eye. An extensive product filtering system enables the discerning coffee drinker to narrow down their selection to find their perfect brew.
A ‘Coffee of the Month’ feature enables the Reads team to keep viewers up-to-date with their latest recommendations and new arrivals. In the News section, viewers can read the latest articles that have been written by the truly expert Reads team. The Reads Coffee website is designed to both sell coffee and to engage with viewers, informing and educating them about the coffee that they will no doubt love to taste.Visit website
To help with the launch of the new Reads Coffee website we put together an email newsletter to send out to the Reads mailing list. A new Mailchimp template was created that ties in with the style of the website and enables the Reads team to easily create their future emails, driving repeat orders of their coffees and teas.
As avid coffee lovers ourselves, we have thoroughly enjoyed this project! We look forward to an ongoing relationship with the Reads Coffee team, helping them with their online presence and digital marketing.
“Geoff and the team at GDW have been the perfect professionals during the development of our new website – patient, flexible and informative throughout the process. We’re delighted with the results and have already received many positive comments from customers. We’re very much looking forward to working with GDW as we promote and continue to develop the site.”